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The City of Hoover
Showing Hoover some love
Social Media, City Branding, Content Marketing, Video
The City of Hoover was recognized as the "Best City to Live in Alabama" by 24/7WallSt.com. The city asked us to help celebrate this honor and increase awareness of the award. Our solution was to place three-foot plastic origami hearts at more than 30 of the city's most beloved locations. The hearts featured text and a QR code that drove traffic back to "Love to Live in Hoover" Facebook and Instagram feeds.
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